Daniel Pink
It’s common sense that if someone is motivated by a purpose they will perform better. Climate change, feeding the hungry, providing better medical care and other ways to change the world (non-profit and for profit) are all worthy purposes.
Daniel Pink (author of “The Power of Regret”) calls these “Big P” purposes and as important as they are, he urges us not to overlook the “small P” purposes. “In this (96 second) clip, Pink explains the difference between capital “P” and small “p” purpose and how the latter can help CEOs reach the former.”
Be sure to check out his Pinkcast. Great learning in 2 min video segments.
