The wildly successful Cable TV series “Mad Men” depicted the people and tools of traditional advertising before the advent of digital tools that have taken over much of the advertising medium. However, the success of “digital advertising” has resulted in “digital clutter” that makes the aim of advertising, a message that stands out, paradoxically harder to achieve
What to do? Maybe go back to worked before? Find out “Why Marketers are Returning to Traditional Advertising.”
