The late Steve Jobs was not known for his sense of humor…and he could be a very difficult person to work for. But he appreciated humor and on occasion could employ it to significant effect as a leader.
Can you?
A short article from Inc Magazine recounts Jobs’ extremely effective use of humor on January 9, 2007, when he introduced the Iphone at the annual MacWorld conference. He didn’t utilize the timeless set up: “an Iphone walks into a bar,” but his use of humor to introduce not just a new phone, but a new way of computing, was very effective.
Humor is a vital tool for leaders because it creates connection and makes people feel safe. That’s a pretty important consideration when introducing a new product or asking your team or customers to take risk.
A one page article in Inc Magazine shares how “This 18-Year-Old Steve Jobs Lesson Will Instantly Make You a More Effective Leader”.
