
Seth Godin
Most of us are familiar with the late Stephen Covey’s “7 Habits of Highly Effective People.” One of the book’s great lessons is understanding the difference between the “Urgent and the Important.” Marketing guru Seth Godin, in a very short blog post, builds on the late Dr. Covey’s wisdom.
We can focus on opportunities, or problems.
But to so, you must first ask yourself, Are you Organizing for urgent?